ISSN 2442-9732 (Online)

ISSN 0216-3780 (Print)

Accredited by Indonesia Ministry of Research, Technology and Higher Education, Decree No.148/M/KPT/2020 (2nd level)

Jurnal Manajemen dan Pemasaran Jasa is a peer reviewed and open access journal published by Lembaga Penerbit Fakultas Ekonomi dan Bisnis (LPFEB). This journal receives an original research paper and review paper which suitable with focus and scope. 

Vol. 15 No. 1 (2022): Maret

Published: 2022-06-30

|Abstract views: 271 | PDF Download: 353 |
https://doi.org/10.25105/jmpj.v15i1.12807
|Abstract views: 445 | PDF Download: 318 |
https://doi.org/10.25105/jmpj.v15i1.12791
|Abstract views: 125 | PDF Download: 104 |
https://doi.org/10.25105/jmpj.v15i1.10719
|Abstract views: 310 | PDF Download: 204 |
https://doi.org/10.25105/jmpj.v15i1.9468

Impact of financial capital, social capital, and business digitalization on business sustainability of SMEs in Indonesia

Pardiman Pardiman, Jeni Susyanti, Dwi Fita Heriyawati, Zuhkhriyan Zakaria , Masyhuri Masyhuri

69-82

|Abstract views: 214 | PDF Download: 170 |
https://doi.org/10.25105/jmpj.v15i1.13114
|Abstract views: 129 | PDF Download: 147 |
https://doi.org/10.25105/jmpj.v15i1.10042

The effect of travel risk perception and destination image on visit decision in the new normal

Ridha Suci Anzani, Filda Rahmiati, Chairy Chairy, Purwanto Purwanto

95-110

|Abstract views: 220 | PDF Download: 207 |
https://doi.org/10.25105/jmpj.v15i1.10686

The advertising effectiveness of higher education institutions reviewed from message framing

Euis Soliha, Ajeng Aquinia, Suzy Widyasari, Kristina Anindita Hayuningtias

111-122

|Abstract views: 120 | PDF Download: 119 |
https://doi.org/10.25105/jmpj.v15i1.12933
|Abstract views: 249 | PDF Download: 230 |
https://doi.org/10.25105/jmpj.v15i1.13348

The role of reference groups and destination image on visiting intentions for tourists in East Java

Kristiningsih Kristiningsih, Santirianingrum Soebandhi, Ruswiati Suryasaputra

135-146

|Abstract views: 144 | PDF Download: 120 |
https://doi.org/10.25105/jmpj.v15i1.10337
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